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Director Strategy, Marketing, Business Development

Director Strategy, Marketing, Business Development

Work Experience

business strategy advisor- switzerland 2006-present

Advise small - medium business and their investors on strategic directions, including developing plan for European subsidiary of services company and initial analysis of plan for turnaround of biotech company.

hewlett-packard company 1979-2006

chief of staff | business advisor, smb customer segment: switzerland (2005-2006)

Drive business decisions through process of management with the executive leadership team of SMB Customer Segment. Provide strategy and budget planning for increasing revenues. Generate metrics, presentations and other decision support for restructuring the organization.

strategic business advisor, openview software business: usa – switzerland (1998-2005)

Accelerate business growth by exploring markets, recommending acquisitions, investigating the development of new business opportunities and business models. Establish investments in strategic partners and start-up companies to ensure access to key technologies. Develop and manage relationship with investment bankers and venture capital firms. Develop plan to double sales in 3 years through product structuring, sales and marketing programs.

director application plug-in business, openview software business: usa – germany (1996-1998)

Built business for Smart-Plug-Ins, the fastest growing product in the portfolio. Managed all aspects of product generation and marketing of the products. Negotiated license agreements for OEM technology in the products. Initiated acquisition of NuView Incorporated.

director strategic programs & vendor relations, computer group: usa (1993-1996)

Orchestrated Windows/NT & sales force automation programs, establishing strategy and budget. Founded cross-functional, multi-geographic team to promote efficiency, address program deficiencies, and accelerate adoption. Proposed alternative strategy for technical workstation. Led license negotiations with key strategic software vendors, including SAP & Microsoft.

director storage solutions business, disk memory division: usa (1991-1993)

Managed all aspects of $160 million US storage business. Revitalized business increasing revenues and profits by changing sales model, product structuring and manufacturing.

manager product development & technical consulting operations: germany - usa (1984-1991)
Directed technical contributions to business plans & product development for UNIX and technical consulting products.

member technical staff software engineer, terminal and workstation division: usa (1979-1984)

Education

nternational institute for management development (IMD), switzerland December 2000
Program for Executive Development (Most Valuable Participant)

colorado state university, usa
Bachelors of Science & Masters of Science in Computer Science December 1976 / August 1979

Skills

new business creation
Developed strategy and business plan for establishing European wide subsidiary for US software and services company. Established local vendors for tax, accounting and legal; coordinate activities with local department of economic development; develop strategic plan; perform market analysis and gather initial sales leads.

Created appliance business model, combining strengths in software and hardware, including development of value delivery chain, manufacturing projections, sales volume requirements and channel needs.

Established multi-million US$ business Smart Plug In business for the OpenView Operations product line. Responsible for product development, product marketing, finance and services.

Developed marketability strategy for pre-funded aircraft company by establishing a financial plan, market analysis and competitive analysis.

strategic planning and business development

Led spin-off project for 1 billion US$ software business. Analyzed financial and organizational structures. Created cross-functional, multi-geographic team to development and implement separation plan.

Built profitability plan for doubling revenue growth of software business through the development of 3-year strategy to propel business out of a revenue slump with focus on sales model and channels.

Executed acquisition of technology and network performance companies by HP software business unit, e.g. NuView - a product for Microsoft Windows management generating 10 million US$ revenue.

negotiate contracts and licenses

Re-negotiated license terms for multi-million US$ of application software. Reducing cost by 10 million US$ while eliminating objectionable terms regarding intellectual property rights.

Negotiated 30+ million US$ partnership agreement for products and services delivery with application software company.

Mediated 3 way intellectual property license sale for $500k, including provisions to open source.

Languages

Basic conversational French

Other

Patent: US Patent # 5,396,637, Power Fail Protected Memory Module August 1992

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