Flex Manager
21219 interim professionals
21219 professionals

 Select

Find similar resumes

Consultant

Consultant

Work Experience

BMD Consultants Ltd – Aug 1999 to date
My own company. I provide a range of services to client companies, with the main emphasis being upon sales and business development using a variety of techniques. I also provide advice on strategy development and implementation, direct and database marketing, business development.

Clients
· Relay Marketing (UK) Ltd – ongoing (10 months) project to assist a marketing communications agency with new business development. New clients include: totaljobs.com, Initial City Link, CDL Distribution, IFA Network, itb2b-connect.com, Initial City Link, and Fortis Commercial Finance.
· Valldata Services Ltd – eight month assignment to revitalise long established database and direct marketing services outfit. Tasks included introduction of a structured new business acquisition programme, corporate re-branding and development of www.valldata.co.uk, re-modelling of pricing and account handling structure.
· Freedman International plc – database and direct marketing consultancy to Freedman clients, Pitney Bowes and Stanley Tools. Development of an e-business proposition for Freedman themselves.
· local-offers.co.uk – project to launch revenue generating module of web site by providing access to financial products through a network of IFAs
· Hemmens Financial Services – profiling and targeting of prospects for an innovative corporate financial advice service

Sales & Marketing Director – LBM Direct Marketing – Dec 1996 to Jul 1999
Responsibilities
LBM provide database driven marketing solutions. As a key senior member of the management team I had personal responsibility for business development and ongoing client development.

Clients
· Dell Computer Corporation – data warehousing and on-demand direct marketing to support and complement web based and above-the-line activity
· 3i plc – the first ever use of direct marketing to stimulate MBO activity
· The Co-operative Bank plc – using the techniques of predictive direct marketing and lifetime value to build a direct business banking customer base
· London Electricity plc – promoting energy efficiency initiatives to 2.2 million domestic customers
· Arriva Automotive Solutions – prospect database development to drive business growth in the highly competitive car and van fleet sector
· PC World – development of a database driven strategy for the Business Direct division and strategies to drive small businesses into the stores
· Birmingham Midshires – maintaining customer loyalty during a period of uncertainty for the society’s customer base
· Blackburn Rovers FC / Manchester City FC – generation of new corporate customers to improve commercial income
· DMG Business Media – development of world-wide databases to enhance subscriptions and ad revenue of a broad range of specialist magazine titles

PREVIOUS POSITIONS

Marketing Manager – Associates Capital – Oct 1994 to Dec 1996
Whilst providing support to a nation-wide branch network of consumer finance outlets, my major additional achievements were:
· Development of a season ticket payment plan adopted by 22 football clubs
· Management of highly successful customer marketing campaigns
· Implementation of a marketing database
· Design of customer satisfaction and research programmes

Marketing Manager – UCB Group plc – Jul 1991 to Sep 1994
Provided marketing solutions for the residential mortgage, commercial finance and invoice discounting divisions.

Product Development Manager – Mortgage Express – Jun 1988 to Jun 1991
I was responsible for the design, development and promotion of mortgage products to life offices and financial advisors.

Analyst – Touche Ross Management Consultants – Jul 1985 to May 1988
Recruited upon graduation, I was involved in numerous consultancy projects including major privatisations.

Analyst – American Express – Jun 1983 to Sep 1984
During the industrial placement year of my degree, I helped introduce PC systems to co-ordinate and analyse forecast information.


Education

EDUCATION
1973-80 - King’s School, Grantham, Lincs
1981-85 - Brighton Polytechnic, BA(Hons) Business Studies
1989-99 - Webster University, MBA Marketing Management


 Select

Candidate search for

interimmanagementPaste your project description here