Flex Manager
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General Manager

General Manager

Work Experience

Results-focused executive leader and eMBA with sound experience driving the establishment, growth, and performance of luxury and engineering, subsidiaries of global companies within new markets around the world. Seasoned Business Unit Manager, CMO and CIO adept at achieving new levels of success and service delivery excellence thanks to a proven talent for creating synergies among the different functions and employees. Strategic visionary, outstanding analyst and innovative thinker known for challenging and motivating cross-functional, cross-border teams behind common goals for revenue increase, cost containment, and operational efficiency. Hands-on background in brand repositioning, development of both agent and shop distribution organizations. Active team leader, developing multidisciplinary and multicultural collaborations in the face of new challenges in order to fulfil targets and translate them into tangible gains.

Business Unit Manager, CMO and CIO (Senior management level): Managed Business Unit ¡¥DryMilling¡¦ with over 20 employees including sales, engineering, standardization, documentation and assembling line. Worldwide sales activity with engineering customization and assembly of pharmaceutical powder mills, equipment and complete systems. Chief Marketing Officer responsible for the strategic and operational marketing approach, leading the marketing team of the whole company. Chief Information Officer developing and establishing the IT-department including the technical and financial IT-strategy, leading the IT-Team for the whole company.
Key Accomplishments:
As Business Unit Manager
„h Leading Change Management to new Profit Centre organization with Business Units and Service Centres paving the way for substantial augmentation of the company efficiency and customer focus.
„h Reorganization of the agent sales network for markets around the world (USA, UK, Colombia, Spain, Portugal, Italy, Eastern Europe, Russia, Indonesia, Singapore, etc.) opening new markets and diversifying further the customer base.
„h Establishment of own distribution organization in Germany and Switzerland with sales growth up to 15% and better brand presence and increased market intelligence.
„h Significant improvement of market share with new products and resulting substantial turn over increase.
„h Successful streamlining of workflows and internal processes to achieve operational efficiency and cost containment.
„h Acquisition of new Key-Accounts and OEM¡¦s which represented after two years up to 20% of the business unit turn over.
„h Introduction of a CRM-System, adapting the sales workflow, establishing new reporting and training personally cross-border sales team increasing the productivity and simplifying controlling.
„h Recruiting and training of new employees for the sales team and training of new and existing agencies to assure high quality consultancy service towards the customers.
As Chief Marketing Officer
„h Repositioning of the company as general powder milling specialist and whole system deliverer instead of single exotic mill manufacturer paving the way to diversified product sales.
„h Increase of awareness regarding the complete product portfolio (over 10 product lines and three business units) simplifying the market penetration for the new business unit ¡¥ProFilling¡¦.
„h Implementation of internal PR-article creation process with massive PR presence in the specialized media, resulting in a media presence equal to big players at minimum expenses.
„h Development and execution of new and modern Corporate Identity including new logo, brochures, website and exhibition presence for better recognition by customers.
As Chief Information Officer
„h Development and establishment of the IT-department and definition of the IT-strategy.
„h Introduction of a new ERP (Enterprise Resource Planning), DMS (Document Management System) and PLM (Product Lifecycle Management) system. As well as the CRM (Customer Relationship Management) system.
„h Implementation of SLA-awareness at user and management level assuring high quality service without costly ¡¥over-quality¡¦. (SLA: Service Level Agreement).
„h ITIL-Process implementation and adaption to size and needs of the company.
„h VPN-Access for traveling employees optimizing the efficiency and know how accessibility.
FreNuc S.A., Fribourg, Switzerland ¡´ 2009-2010 Swiss start-up for nuclear engineering services, such as staff augmentation, nuclear engineering and QA/QC Service.
Board member: Main facilitator for the creation of this company.
Key Accomplishments:
„h Successful creation and establishment of the company.
„h Business plan development and reporting implementation for appropriated controlling.
The Swatch Group Management Service S.A., Biel, Switzerland ¡´ 2000-2003 Swiss based international group active in the design, manufacture and sale of finished watches, jewellery, watch movements and components. The S.G. Management Service S.A. is responsible for the HR contracting on management level around the world.
Brand Manager, Rado Mexico and vice Country Manager Swatch Group Mexico: Managing the Rado Mexico profit centre and acting as company officer with general commercial proxy for the Swatch Group Mexico S.A. joint authority to sign.
Key Accomplishments:
„h Successful creation and establishment of The Swatch Group Mexico S.A. and the Prestadora de Servicios Relojeros S.A. companies in Mexico starting as one man show building up to a 60 employees firm with departments such as Logistics, Marketing, Sales and After Sales Service.
„h Achieved excellent sales growth via key account management on group level with two major retail groups (+55%). Each with over twenty (20) doors. Establishing a close, friendly and respectful personal relationship with the owners and teams of both chains.
„h Fruitful repositioning of the watch brand Rado in Mexico, from a classic oval metal watch awareness to a design driven ceramic high-tech watch brand. At the same time a shift from mainly middle class rural customers to upper/top middle class urban residences.
„h Exceeding sales budgets three years in a row (+15%, +66%, +31% in MXN). And up to 73% up in year to year comparison.
„h Entire reorganization of the distribution system (retailers and shop in the shop systems) in two years instead of the planned four years.

Education

Executive Master of Business Administration ¡´ PHW Hochschule Wirtschaft - Bern, Switzerland
Postgraduate diploma in Marketing ¡´ University of Applied Sciences - Bern, Switzerland
Dipl. Chem. Engin. (Bachelor of Chemistry) ¡´ Universitiy of Applied Sciences - Burgdorf, Switzerland

Professional sales consulting ¡´ Company Image and Marketing ¡´ Payroll/Salary Costs/Wage Accounting ¡´ Financial Accounting ¡´ Business Plan ¡´ Leadership ¡´ Communication ¡´ Luxury Retailing ¡´ Statistics

Skills

Executive Leadership ¡´ Operations Management ¡´ Strategic Visioning ¡´ Revenue Growth
Business Expansion ¡´ P&L Management ¡´ Change Management & Implementation
Innovative Solutions Design & Delivery ¡´ IT Operations & Leadership ¡´ Team Building
Performance Improvement ¡´ Consensus Building ¡´ Relationship Management
New Market Development ¡´ Market Penetration ¡´ Employee Development ¡´ Recruiting ¡´ Luxury and Engineering goods/services experience

Languages

Fluent in German (including Swiss German), Spanish, English, French, Italian, Esperanto

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